Pricing
Transparent, fixed-scope pricing. No surprises.
Three tiers for every service. Fixed milestones, written briefs, no scope creep. Modular pricing means you can scope to your budget without discounting the rate.
- $499
- Starter Project
- 5
- Service Categories
- 15
- Tiers Available
- 0
- Hidden Fees
Custom Web Development
Marketing sites, brand portals, lead-gen platforms
Hand-coded Next.js, React and TypeScript websites engineered for speed, SEO and conversions. You own every line of code.
Starter
For local businesses and early-stage startups
2–4 weeks
Best forA focused 3–5 page marketing site for a local business, freelancer or solo founder.
- 3–5 hand-coded Next.js / React pages
- Mobile-first responsive design
- Contact form + lead capture
- Basic on-page SEO (titles, metas, schema)
- Lighthouse 90+ on Performance & SEO
- Google Analytics + Search Console
- 30-day post-launch warranty
- Staging URL for review at every milestone
Growth
For growing brands that need a real marketing site
4–8 weeks
Best forA 10–20 page marketing site with a CMS, blog, lead capture and full SEO/GEO foundations.
- 10–20 hand-coded pages with CMS (Sanity, Contentful, or Strapi)
- Full brand-aligned design system in Figma
- Blog, case studies, team, FAQ, contact flows
- Advanced schema: Organization, Service, FAQ, BreadcrumbList, LocalBusiness
- Technical SEO foundations: llms.txt, sitemap, canonicals, hreflang
- Generative Engine Optimization (GEO) foundations for AI citability
- Lighthouse 95+ on Performance, SEO, Accessibility, Best Practices
- WCAG AA accessibility baked in
- Google Analytics 4 + Search Console + heatmaps
- 60-day post-launch warranty + 30-day CRO review
Scale
For brands that need a flagship digital presence
8–12 weeks
Best forA flagship site with custom functionality, integrations, multi-language, multi-region.
- Unlimited pages with custom CMS architecture
- Custom design system + interactive components
- Multi-language, multi-region, multi-currency
- Advanced integrations (HubSpot, Salesforce, Stripe, custom APIs)
- Custom search, filtering, faceted nav, calculators
- Programmatic SEO at scale (city pages, industry pages, etc.)
- Full GEO engagement: digital PR, llms.txt, entity SEO, AI citability
- Dedicated engineering team for the duration of the project
- Lighthouse 95+ across all four categories
- WCAG AA accessibility + ongoing monitoring
- 90-day post-launch warranty + CRO retainer available
Shopify & E-Commerce
High-converting Shopify stores, Plus, and migrations
Custom Shopify themes, Shopify Plus builds, headless Hydrogen, and zero-loss replatforming from WooCommerce, Magento or BigCommerce.
Theme Build
Custom Shopify theme for DTC and B2C brands
3–5 weeks
Best forA custom Shopify theme for a new or growing DTC brand doing $0–$1M/yr.
- Custom Shopify theme (Liquid + sections + blocks)
- Figma design system: PDP, PLP, cart, checkout, account
- Product, CollectionPage, Organization, BreadcrumbList schema
- Apps: Klaviyo, reviews, subscriptions, loyalty (3–5 apps)
- Custom pixel & conversion API tracking (GA4, Meta, TikTok)
- Search Console + Google Merchant Center setup
- Lighthouse 90+ on the storefront
- 30-day post-launch warranty
Plus Build
Shopify Plus with B2B, multi-store, custom checkout
6–10 weeks
Best forShopify Plus brands doing $1M+ in revenue that need B2B, custom checkout, multi-store.
- Custom Plus theme or Hydrogen headless build
- B2B features, multi-currency, multi-store
- Shopify Functions, checkout extensibility, post-purchase
- Custom apps (Node.js / Remix) for unique business logic
- Advanced CRO: A/B testing, heatmaps, session replay, funnel analysis
- Lighthouse 95+ across the storefront
- Search Console + Merchant Center + GA4 + Klaviyo + custom integrations
- 60-day post-launch warranty + 30-day CRO review
Migration
Replatform from WooCommerce, Magento, BigCommerce or custom
4–8 weeks
Best forBrands moving from a legacy platform to Shopify with zero-loss cutover.
- Full data migration: products, customers, orders, gift cards
- 301 redirect mapping with metadata parity
- Theme rebuild in custom Liquid or Hydrogen
- App re-installation, payment & shipping setup
- Search Console + Merchant Center + analytics carryover
- Zero-loss cutover with rollback plan
- Lighthouse 95+ on the new storefront
- 90-day post-launch warranty + ongoing maintenance available
Custom Software & SaaS
Bespoke web applications and multi-tenant SaaS
Internal tools, customer-facing platforms, multi-tenant SaaS MVPs, and ongoing engineering partnerships for funded startups.
Internal Tool
Bespoke internal tools, dashboards, admin panels
4–8 weeks
Best forOperations teams that need a custom internal tool, admin panel or workflow automation.
- Production-ready web application (Next.js, TypeScript, PostgreSQL)
- Authentication & role-based access control (RBAC)
- Admin panel & dashboards
- Third-party integrations (Stripe, HubSpot, etc.)
- Automated test suite (unit + integration)
- CI/CD pipeline (GitHub Actions)
- Source code in your GitHub (you own it)
- 30-day post-launch warranty
SaaS MVP
End-to-end SaaS MVP in 8–14 weeks
6–10 weeks
Best forFounders ready to ship a multi-tenant SaaS MVP with billing, auth and core workflow.
- Production-ready multi-tenant SaaS application
- Stripe billing (subscriptions, usage, trials, coupons, proration)
- Authentication (Clerk, Auth.js, WorkOS for SSO)
- PostHog / Mixpanel product analytics
- Email transactional (Resend, Postmark) + marketing (Loops)
- Onboarding flow + in-app guides
- Public docs site (Nextra, Mintlify, Docusaurus)
- Status page (Better Stack, Statuspage)
- CI/CD, monitoring, error tracking, backups
- SOC 2 readiness documentation
- 30-day post-launch warranty + optional retainer
SaaS Scale
From Series A to enterprise — ongoing engineering partnership
Ongoing
Best forFunded SaaS companies that need a fractional engineering team and ongoing product velocity.
- Dedicated engineering team (1–5 engineers)
- Two-week sprints with demos at the end of each
- Architecture, code quality, security and performance reviews
- On-call rotation, incident response, runbooks
- Quarterly technical strategy and roadmap
- Hiring support, technical due diligence for fundraising
- Slack-first communication with daily updates
- Cancel anytime — 30-day notice
Maintenance & Retainers
Ongoing care, security, performance and growth
Predictable monthly cost, no broken sites, no emergency rates. From small marketing sites to enterprise with strict SLAs.
Maintenance Starter
For marketing sites
Ongoing
Best forSmall marketing sites and Shopify stores that need reliable ongoing maintenance.
- Monthly dependency updates (npm, pnpm, etc.)
- Security patches within 24 hours of disclosure
- Daily off-site backups (30-day retention)
- Uptime monitoring (60-second intervals)
- Real-user performance monitoring
- Security headers, WAF, DDoS protection
- 2 hours of content changes per month
- Priority support response (4 business hours)
Maintenance Growth
For growing SaaS and e-commerce
Ongoing
Best forGrowing sites that need maintenance plus performance monitoring and CRO.
- Everything in Maintenance Starter, plus:
- Weekly dependency review, monthly security patch cycle
- 5 hours of content changes per month
- Monthly performance report (Lighthouse, RUM, uptime)
- Quarterly strategic review call
- CRO add-on available (A/B testing, heatmaps, funnels)
- Priority support response (2 business hours)
Maintenance Enterprise
For enterprise sites with strict SLAs
Ongoing
Best forEnterprise sites, fintech, healthcare — strict SLAs, 24/7 monitoring, on-call rotation.
- Everything in Maintenance Growth, plus:
- 10+ hours of content changes per month
- 24/7 on-call rotation, 30-minute response
- Custom SLAs, uptime guarantees
- Quarterly business review with leadership
- Direct line to a senior engineer
- Cancel anytime — 30-day notice
SEO & Generative Engine Optimization
Rank on Google. Get cited by AI.
Technical SEO, on-page optimization, content production, link building, and Generative Engine Optimization (GEO) for AI citability.
Technical SEO Audit
One-time, fixed-scope audit with prioritized roadmap
1–2 weeks
Best forBrands that want a complete technical SEO audit and prioritized optimization roadmap.
- 100+ point technical SEO audit
- Crawl, indexation, Core Web Vitals, schema, internal linking
- Combinatorial keyword matrix (600+ long-tail targets)
- Topical cluster & content calendar
- On-page optimization recommendations across all key pages
- Competitor analysis and gap report
- Written prioritized roadmap with estimated impact & effort
- 60-minute readout call with the team
SEO Retainer
Ongoing technical SEO + content + link building
Ongoing
Best forBrands that need ongoing technical SEO, content production, and link building.
- Everything in the Technical SEO Audit, plus:
- Monthly on-page optimization across all key pages
- 8 blog posts / case studies / comparisons per month
- Digital PR: HARO, guest posting, resource-page outreach
- Monthly performance report with rankings, traffic, conversions
- Live Looker Studio dashboard
- Quarterly strategy review with the founder
GEO Retainer
Generative Engine Optimization for AI citability
Ongoing
Best forBrands that want to be cited by ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews.
- Everything in the SEO Retainer, plus:
- AI citability audit: which prompts cite you, which cite competitors
- llms.txt and llms-full.txt setup + ongoing optimization
- Entity SEO: Wikipedia, Wikidata, knowledge graph alignment
- Original research production (industry surveys, data analysis)
- Weekly prompt testing across 50–100 buyer-intent queries
- Brand mention and digital PR campaign (10–20 mentions/month)
- Monthly AI citation report with share of voice
Bespoke work
Need something custom?
The tiers above cover 80% of projects. For the other 20% — enterprise platforms, complex multi-region builds, agency white-label work, fractional CTO engagements — we scope to your needs and budget.
We also offer a Founders' Program with 15% off and 90-day payment terms for pre-seed startups, and a 20% discount for registered nonprofits and education customers.
Enterprise platforms
$100K+ multi-year engagements
Agency white-label
Quiet partner for agencies
Fractional CTO
4–20 hours/week engagements
VIP Design Sprints
1-day intensive design + build
FAQ
Pricing questions, answered
- 01What's the difference between fixed and hourly pricing?
- Fixed pricing is for projects with a defined scope — we agree on deliverables, timeline and total price upfront. Hourly pricing is for ongoing retainers, undefined-scope work, and ad-hoc changes. We prefer fixed pricing for projects and hourly for retainers because it gives you cost certainty.
- 02Do you require a deposit?
- Yes. For fixed-price projects, the typical payment schedule is 30% upfront, 30% at the midpoint milestone, and 40% on launch. For retainers, we invoice monthly in advance.
- 03What's not included in your pricing?
- Our pricing covers the work we do — design, development, content, SEO. Third-party costs (hosting, domains, premium themes, paid apps, stock photography, AI API costs) are billed separately at cost. We'll always be transparent about these costs upfront.
- 04Do you offer discounts for nonprofits, education, or early-stage startups?
- Yes. We offer a 20% discount on web development projects for registered nonprofits and education customers. Early-stage startups (pre-seed, pre-revenue) can apply for our Founders' Program with 15% off and 90-day payment terms.
- 05What if my budget is smaller than your minimums?
- We have a Founders' Program for bootstrapped founders and pre-seed startups, with reduced rates and 90-day payment terms. We can also recommend trusted freelance partners for projects under our $499 minimum.
- 06Do you sign NDAs?
- Yes. We sign mutual NDAs before any confidential discussions and ensure all intellectual property transfers to you on final payment. You own every line of code, every design file, and every brand asset.
- 07Can I pay in installments or my local currency?
- Yes. We support USD, GBP, EUR, AED, INR, AUD, CAD, and SGD billing. For projects over $10,000, we can split payments across 3–6 monthly installments with no additional fees.
- 08What happens if I need to cancel a project?
- We work on milestone-based payments, so you only pay for work completed. If you cancel mid-project, you own everything delivered to date, and we provide a 30-day handover period to transition to another team. Retainers cancel with 30 days' notice.
Ready to start?
Tell us about your project. We'll come back within 24 hours with a tailored proposal — fixed scope, fixed price, written brief. No sales pitch.
- 30-minute free consultation
- Written proposal within 24 hours
- NDA available on request
- Direct access to the engineer
Not sure which tier is right?
Tell us about your project and we'll recommend the right tier — without trying to upsell you. Or book a 30-minute call to talk it through first.
30-minute free call · no pitch · no obligation