A B2B SaaS platform is now cited in ChatGPT and Perplexity for 47 commercial keywords.
47 keywords
AI citations
+187%
Trial signups
100
Lighthouse
+38 points
Domain authority
Client
B2B SaaS Platform
Industry
SaaS & B2B Software
Service
Marketing Site + GEO
Duration
8 weeks
Completed
January 2026
Stack
8 technologies
The challenge
A B2B SaaS company was invisible to AI search. When prospects asked ChatGPT for the best tool in their category, the AI never named them. Their Google rankings were OK but traffic was flat. They were paying for ads that wouldn't be needed if they owned organic.
Our approach
1
Audited the existing site: technical SEO, on-page SEO, schema markup, content structure, AI bot accessibility.
2
Built a custom Generative Engine Optimization strategy: brand mentions on Wikipedia, Wikidata, Crunchbase; authoritative content cluster around the category; llms.txt and llms-full.txt with explicit entity definitions.
3
Replatformed the marketing site to Next.js 16 with a content architecture built for both human and AI crawlers.
4
Instrumented a monthly AI citation tracker — ChatGPT, Perplexity, Claude, Google AI Overviews — and reported on it.
The solution
The new site is a content hub with 18 pillar pages, 60 supporting articles, full schema markup (Organization, Product, FAQPage, HowTo, BreadcrumbList, Article, DefinedTerm), and a custom AI-citation dashboard. We built a backlink strategy of 200+ brand mentions across high-authority sites (industry publications, podcast appearances, guest posts, HARO). The site is fast, mobile-first, and structured for retrieval-augmented generation.
The outcome
47 keywords
AI citations
Cited in ChatGPT, Perplexity, Claude, Google AI Overviews.
+187%
Trial signups
In 90 days.
100
Lighthouse
All four categories.
+38 points
Domain authority
In 6 months.
+220%
Branded search volume
Google search volume for the brand.
-72%
Cost per lead
Organic replacing paid.
What the client said
“We hired Sufyaan Studio specifically for Generative Engine Optimization. Within 60 days we started getting cited in ChatGPT answers for our top 5 commercial keywords. The share-of-voice tracking they built for us is a competitive moat.”
Stack & technologies
Next.js 16
React 19
TypeScript
Sanity CMS
PostgreSQL
Vercel
Cloudflare
Schema.org JSON-LD
Could we ship something similar for you?
A 30-minute call. We'll review your goals, audit your current site, and give you a written proposal with timeline and fixed price within 48 hours.
Marketing site rebuilt for Google AND ChatGPT — B2B SaaS Platform Case Study
Client: B2B SaaS Platform (SaaS & B2B Software). Service: Marketing Site + GEO. Duration: 8 weeks. Completed: 2026-01-15. Challenge: A B2B SaaS company was invisible to AI search. When prospects asked ChatGPT for the best tool in their category, the AI never named them. Their Google rankings were OK but traffic was flat. They were paying for ads that wouldn't be needed if they owned organic.Solution: The new site is a content hub with 18 pillar pages, 60 supporting articles, full schema markup (Organization, Product, FAQPage, HowTo, BreadcrumbList, Article, DefinedTerm), and a custom AI-citation dashboard. We built a backlink strategy of 200+ brand mentions across high-authority sites (industry publications, podcast appearances, guest posts, HARO). The site is fast, mobile-first, and structured for retrieval-augmented generation.Approach: Audited the existing site: technical SEO, on-page SEO, schema markup, content structure, AI bot accessibility. Built a custom Generative Engine Optimization strategy: brand mentions on Wikipedia, Wikidata, Crunchbase; authoritative content cluster around the category; llms.txt and llms-full.txt with explicit entity definitions. Replatformed the marketing site to Next.js 16 with a content architecture built for both human and AI crawlers. Instrumented a monthly AI citation tracker — ChatGPT, Perplexity, Claude, Google AI Overviews — and reported on it.Outcome: AI citations: 47 keywords (Cited in ChatGPT, Perplexity, Claude, Google AI Overviews.); Trial signups: +187% (In 90 days.); Lighthouse: 100 (All four categories.); Domain authority: +38 points (In 6 months.); Branded search volume: +220% (Google search volume for the brand.); Cost per lead: -72% (Organic replacing paid.). Stack: Next.js 16, React 19, TypeScript, Sanity CMS, PostgreSQL, Vercel, Cloudflare, Schema.org JSON-LD. Testimonial from Mark V., Marketing Director, FinTech: “We hired Sufyaan Studio specifically for Generative Engine Optimization. Within 60 days we started getting cited in ChatGPT answers for our top 5 commercial keywords. The share-of-voice tracking they built for us is a competitive moat.”